How Humanistic Design Is Changing the Way We Do Business

Imagine if your phone could take care of all your holiday to-dos—like buying gifts, booking itineraries, sending invites—with minimal instruction. This kind of digital personal assistance isn’t too far from reality. Developers are gaining ground with a concept known as “humanistic design,” which models human behavior and intelligence to carry out the everyday tasks that typically […]

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8 Questions to Ask Before Redesigning Your Website

If your small business’s website isn’t gaining traffic, actively engaging customers, or targeting the right personas, it might be time for a redesign. This is particularly true if your site’s been online for more than a year and isn’t updated frequently. It’s important to stay relevant—nothing screams “behind the times” like an outdated front-end website—but […]

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7 Free Budget Apps to Help You Save Smarter

Money may not grow on trees, but it sure leaves your pocket fast. The apps below are much better budgeters than we are comedians. With tools that help you save and spend smarter, these 7 essentials get you to your goals quicker so you can enjoy the fruits of your labor. Mint: You probably know about […]

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5 Reasons Your Retail Store Needs a Mobile App

Whether you have a beach town boutique, a shoe shop in the city, or a sports store in the ‘burbs, you want and need your customers to love your brand. Even with top-notch customer service and high product demand, something may be missing. Mobile apps have long been on the rise and they’re catching the […]

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Before You Send That Push Notification, Read This

Whether you’re a small business owner with a mobile app or a seasoned marketer, sending your first push notification can feel a bit like cannon-balling into a pool full of strangers. It’s scary and awkward and somewhat invasive. Why? There are no take-backs. Once it’s sent, it’s sent. It can be tough to nail the timing. […]

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Why Your Golf Course Needs a Mobile App

Who doesn’t love a nice golf day? Whether you’re a new (and likely frustrated) golfer or a seasoned pro, those sunny afternoons at your go-to golf club can be a blissful escape. Although the tradition of golf is timeless, it might be time for the legendary sport to show some adaptability. The Benefits of Going Mobile […]

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50+ Ways to Spread Your Word on the Internet

The Information Age has made it easy to get ahold of almost anything you could want to know, but it’s created a problem for people who want to be heard. How do you make your content discoverable in an ever-deepening sea of information? Social Bookmarking Platforms Social bookmarking sites are a great resource for those […]

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How to Mobilize Your Business in 4 Easy Steps (Infographic)

Article was originally published October 12, 2015. Updated for content. How often do you pick up your smartphone throughout the day? When you wake up, when you’re waiting for the shower to get warm, when you’re standing in line for coffee, when you get a push note. The point is, we live in alternate world today—an iWorld, […]

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